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1967 Ford Galaxie 500 2 Door Hardtop (by coconv)
White sale Hang on: 1967. Wasn’t segregation illegal by then?
This is much more insightful than it appears! prweek:(via creativeithink)
Branding Very clever. But it also means branding’s the hardest to do.
The Future is social…
Consumer Trust in Online, Social and Mobile Advertising Grows | Nielsen Wire
When it comes to traditional, paid media, while nearly half of consumers around the world say they trust television (47%), magazine (47%) and newspaper ads (46%), confidence declined by 24 percent, 20 percent and 25 percent, respectively, between 2009 and 2011.
Bringing it back to the people Very useful research—and gives those with social network access a far greater pull than traditional media. I realize things will change once there’s a level of saturation in social media—but we’re a long way from that, and there are few signs of individuals becoming surreptitious social media sellers. Sad about banner ads being so darned low.
Ford Capri (by Harald Haefker)
Ford Capri A new decade—and the car you’ve always promised yourself, German-style.
1978 Chevrolet Impala Coupe (by coconv)
A smaller full-size The ad says this Chevy is ‘aerodynamic’. Wasn’t the Cd around 1,11? Homer Simpson would be more aerodynamic in a wind tunnel.
Gin and juice Ever get the feeling the Westpac people are Snoop Dogg fans?
Lara’s theme Calvin Klein has extended its CK One brand into cosmetics for the first time, and to preserve continuity (why not?), Lara Stone and others are fronting the advertisements. To make sure everything goes properly, Fabien Baron has co-creative-directed. The campaign breaks in March.
CK One cosmetics I’m betting the oversized type is due to Fabien.
Old Mout Cider Who came up with the slogan, ‘We think it’s pretty good’? Reminds me of J. T. Walsh’s failed ad-brainstorming session in Crazy People: ‘Bayer Aspirin: we hope it’s the best.’
Social media snake oil Pretty much sums it up for me when most people talk about being ‘social media experts’: the real ones are few and far between. That and ‘search engine optimization experts’. Caveat emptor. (Via pedroelrey.)
Sounded good, but … I don’t know if Google is at fault, or Kiwirail.
